4. She will actually need to argue.
Even the worst columnists are hard-pressed to present their points in a coherent way, even if their points end up being absolutely laughable in the end. In Facebook land, a rambling entry is measured not by its ease of reading and conciseness but by its likes and shares, which is a ballgame a newspaper simply doesn’t care about, so long as people buy the paper. For Mocha to succeed as a columnist, she actually needs to make points instead of relying on dismissive and condescending catchphrases to get her point across, because she is no longer preaching to the choir.
3. She has to do this consistently.
When Mocha runs out of things to talk about in Facebook land, she relies on sharing viral videos or stupid hoaxes. This is not something she can do when someone is paying her for her opinions. Nobody’s saying she’s not up to the challenge: but it’s a new challenge, nonetheless.
2. People will keep harping on her sex guru career no matter how irrelevant it is to her column.
Yes, we get it: Mocha is or was a sexy dancer. It doesn’t make her points any more or less valid, so much as it is the quality of her points that make them more or less valid. If she ever came up with a unifying theory that makes all of the current administration’s actions become irrefutably justified in the face of all adversity, should we not applaud it? Huge “if,” yes, but certainly something she should be aiming for, right?
1. She still has Facebook land.
No matter how her stint with the Philippine Star turns out, she will always have her Facebook page to turn to if things don’t pan out too well. Most columnists don’t have the same kind of advantage, which explains why they have to play by the rules which she doesn’t seem to have any plans of doing.
What do you think about Mocha’s foray into the mainstream media? Share your thoughts with us below!