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LOOK: Brands Get Creative to Congratulate Hidilyn Diaz on Her Golden Win

  • Posted on Jul 28, 2021Jul 28, 2021
  • 2 minute read
  • Kyzia Maramara
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Hidilyn Diaz bagging the country’s first-ever Olympic gold is a historic moment. She ended our country’s 97-year gold medal drought and broke an Olympic record for lifting 224 kg. Diaz has been lifting weights since she was 11, and now her years of training and hard work have finally paid off, with every single Filipino is celebrating with her. Aside from the millions in cash and other luxurious prizes that await her, the 30-year-old also received hundreds of celebratory posts from brands. Here are just some of the best and most creative executions we’ve seen.

Restaurants, cafes, and fast food chains

Of course, fast food chains won’t pass up the chance to congratulate our Olympic gold medalist. Here are just some of the best and most creative posts in honor of Diaz’s win.

Starbucks

Tokyo Tokyo

McDonald’s

Burger King

Jollibee

Dunkin’

Max’s Restaurant

Buddy’s

 


Food brands

Just like fast food chains, food brands refuse to be left behind when it comes to creativity.

Mega Sardines

Milo

 

Toyota

Pun intended.
 

Puregold

Puregold was waiting for this exact moment.
 


Uratex

The best weightlifter in the world deserves a good night’s rest.
 

National Archives

In honor of Diaz marking history.

 

Orocan

Orocan’s congratulatory post is a bit different but it low-key outshone the rest. It recalls Diaz’s struggles and hardships to secure financial support for her training years ago. The brand sure isn’t afraid to call everyone out with the hashtag #TotohananLangWalangPlastikan. But TBH, Diaz deserves all the love she’s getting right now, so brands, keep ’em coming. We just hope that Diaz’s success will pave the way for better government support and financial assistance for our athletes.

 

What’s the best Hidilyn Diaz congratulatory post from a brand you’ve seen? Share it with us in the comments!

Check us out on Facebook, Instagram, Twitter, and YouTube and be the first to know about the latest news and coolest trends!   


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Related Topics
  • advertising
  • Hidilyn Diaz
  • tokyo olympics
Avatar photo
Kyzia Maramara

Kyzia spends most of her time capturing the world around her through photos, paragraphs, and playlists. She is constantly on the hunt for the perfect chocolate chip cookie, and a great paperback thriller to pair with it.

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